SBS foodie channel soon to premiere

Foodies across Australia are counting down the days to Tuesday 17 November. That’s when SBS will launch their new TV channel – the Food Network – a 24 hour, seven days a week food channel. It’s an Australian first. The channel will broadcast nationally.

Some of the imported programs will not be in English and SBS Managing Director Michael Ebeid said that SBS has a “proud reputation for delivering distinctive food programming that allows Australians to delve into different cultures”. Ebeid said SBS’s locally commissioned cooking programs that are currently shown on SBS ONE, will be repeated on the new

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Senator Mitch Fifield: Communications & Arts Minster

Liberal Senator for Victoria, Senator Mitch Fifield is the new Minister for Communications & the Arts.  He replaces former Communications Minister – now Prime Minister – Malcolm Turnbull, and Senator George Brandis who was Arts Minister; communications and arts have been merged into one portfolio.

Before Tony Abbott lost the prime ministership last week in a vote of 54 votes to Turnbull and 44 to Abbott, Senator Fifield was the Assistant Minister for Social Services and Manager of Government Business in the Senate.

One of the issues potentially facing Senator Fifield will be how to deal with the $28.5m

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Save Our SBS and supporters thank senators for saving SBS from itself

The Parliament has rejected the Bill that would have increased primetime advertising on SBS.

The majority by which the SBS advertising amendment Bill has been rejected in the Senate has rescued SBS from itself.

Save Our SBS thanked the majority Senate view for rejecting the Bill to further commercialise SBS and in holding the line for SBS’ raison d’être: a multilingual and multicultural public broadcaster committed to serve audiences, particularly from non-English speaking backgrounds, as citizens in a robust democracy and not as ‘ethnic’ consumers to be delivered up to advertisers.

Save Our SBS President, Steve Aujard said, “In a national campaign

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62,000 sign petition opposing more ads on SBS

Today, Independent Senator Nick Xenophon received from Margaret Pomeranz (left) & Quentin Dempster (right) the Save Our SBS petition of 62,000 SBS viewers who do not want the law changed to double primetime advertising. The Bill, which allows product placement in SBS programs, would result in 14 minutes of commercial breaks per hour 6pm to midnight and in sport.

Last Tuesday in the House of Representatives Minister Turnbull defended his Bill saying it was a recommendation of the efficiency study that advertising flexibility be given to SBS. However Shadow Minister Jason Clare said page 85

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Why SBS should not be further commercialised

by Margaret Pomeranz and Quentin Dempster

Now is the time for all good Australians to stand up to fight for a sustainable public broadcasting system in our country, in particular SBS.

There are forces at work out to further commercialise SBS through an amendment to the SBS Act and through the dishonouring or an election commitment not to cut funding to SBS (and the ABC).

SBS is unique. It emerged in 1978 as an initiative of the Fraser Government because of the perceived deficiency of the ABC in servicing the needs of increasing numbers of non-English speaking newcomers.

In 2015 the raison

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Why more ads will be bad for SBS

Last December, Save Our SBS was invited to appear before a joint Party Senate Select Committee looking into the budget cuts imposed on SBS and the government’s proposal to increase SBS advertising. Save Our SBS gave oral evidence having made a written submission to the Committee.

Save Our SBS President, Steve Aujard addressed the Committee-

Thank you for inviting Save Our SBS to this hearing.

Save Our SBS has a dual purpose—advocating as a supporter and friend of SBS and also for consumers of SBS. Whilst we put the case for greater public funding for

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Ads to double in SBS primetime

Moves are afoot that could see advertising soon double in primetime programs on SBS but government taking the proceeds of the extra revenue from the increased ads as a payment in efficiency dividends.

Effectively, the current cap of five minutes advertising per hour will increase to 10 minutes.

But an increase in one hour will mean a decrease elsewhere. ‘Ad averaging’, as it is called, is a possible outcome of the Communications Department’s Efficiency Study into SBS that was conducted earlier this year. A draft copy of the Study has been given to SBS.

Currently, SBS retains all

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New Codes defy SBS community

When SBS released their new Codes of Practice at the end of February, they ignored 90 percent of viewers by refusing to include SBS’s definition of a natural break, the insertion of commercial breaks into TV programs.

The Codes are supposed to outline the practices and principles the broadcaster follows in consideration of community concerns and the SBS Charter. Should the Codes be breached, a viewer may take a complaint to the regulator, the Australian Communications & Media Authority (ACMA). But ACMA has no power to review any guidelines that are

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Précis of a study of 2044 viewers of SBS television on advertising, Charter, relevance and other matters

Earlier this year, Save Our SBS undertook a study of 2044 viewers of SBS television. Those studied came from every State and Territory. More than a third were not born in Australia. The findings of the study form part of a detailed submission to the SBS Community Advisory Committee & the SBS Board. The full submission may be read in HTML or PDF format. Five recommendations are made.

The study found that SBS had not been inclusive of a significant portion of its television (SBS ONE & TWO) audiences, giving preference to advertisers over audiences.

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